Dashboard metrics overview

Dashboard metrics help you understand content activity, publishing progress, and performance patterns where analytics are available. On the dashboard home page, you may see publishing counts, scheduled posts, connected accounts, and summary engagement figures. In Analytics, you can go deeper with trends, platform comparisons, and top content—depending on your plan.

These views are meant to guide decisions, not replace platform-native analytics entirely. Use Flikly metrics to spot patterns and prioritize next steps, then confirm details on each platform when you need their full reporting context.

1. 1Sign in to Flikly.
2. 2Open Dashboard or Analytics from the navigation.
3. 3Choose the workspace, date range, or platform view where available.
4. 4Review summary cards and trends.
5. 5Open individual posts for deeper context where supported.

Analytics includes Overview, Posts, Audience, and Reports sections in the navigation where available. The dashboard home page offers a faster snapshot of posts, scheduling, and high-level engagement without opening every analytics panel.

Depending on where you are in Flikly—the dashboard home page or Analytics Overview—you may see metrics such as:

On the dashboard home page, you may also see total posts, connected accounts, total engagement, total reach, and average engagement rate. Analytics Overview can add impressions, follower growth, and platform-filtered trends where supported. Post-level views may show likes, comments, shares, saves, and clicks when the platform provides them.

Metrics can change depending on the selected date range, platform filter, and available data. Analytics Overview includes a date range picker; the dashboard home page often summarizes a recent period such as the last 30 days.

A post published yesterday may not have the same reporting completeness as older content. Some platforms update analytics on different schedules, so totals can shift as more activity is recorded.

Different platforms define and report metrics differently. A view, impression, reach, or engagement action may not mean exactly the same thing on Instagram, LinkedIn, TikTok, or another supported destination.

Use platform comparisons in Flikly as directional guidance—especially when filtering Analytics by platform or reviewing platform performance charts. Focus on relative trends and which destinations deserve more attention rather than treating every number as directly interchangeable.

Supported platforms (12 total)

• Look for patterns across top-performing posts.
• Compare hooks, formats, captions, and platforms side by side.
• Use Split clips to test multiple angles from one longer video.
• Schedule more of what works once you have enough data.
• Avoid judging content from one metric alone.
• Review both performance and publishing consistency.

Split longer videos into short clips · Best-time-to-post and AI suggestions

Analytics depth can depend on your plan, connected platforms, platform permissions, and the data each platform makes available. Some metrics may be delayed, limited, or unavailable for certain platforms or account types.

Audience views, saved reports, exports, and advanced filters may only appear when your account and integrations support them. If a panel is empty, confirm that content has been published, the platform is connected with the right permissions, and the selected date range includes activity.

Continue with more Analytics & reporting guides.